Legal | Tax | Compliance
Legal | Tax | Compliance
nvironmental claims in marketing and product communication are increasingly coming under regulatory and consumer protection scrutiny in both the EU and Switzerland.
Green claims are under increased regulatory scrutiny – both in the EU and Switzerland. Companies that make environmental promises in marketing or product communication will soon have to comply with significantly stricter requirements. The EU Green Claims Directive, the Consumer Empowering Directive, and the new provision in Swiss law (Art. 3 lit. x of the Unfair Competition Act) set clear standards to prevent greenwashing.
What risks do companies face? How can compliance be ensured? And how can sustainability communication be made credible and legally sound?
Read the full article by Dr. Adrian Peyer:
